We're incredibly proud to announce that Maverick has been selected as a finalist for the Music+Sound Awards for our Pokémon Go: “Buddy Adventure” campaign!  

We’re humbled and excited to have been considered for this renowned award dedicated to recognizing the indispensable role that both music and sound design play in creating world-class campaigns. 

‘You’re my best friend’ by Queen was, quite simply, the perfect choice for this campaign. Not only is it instantly recognisable (even as a cover)it drives home the sense of nostalgia and companionship that lies at the core of what makes Buddy Adventure so memorable. Suffice to say, we’re pretty chuffed M+A think it was a good choice too. 

If you haven’t seen it yet, or have and just enjoy getting teary-eyed, you can watch Buddy Adventure below: 

Interested in knowing more about what went into making this campaign? Take a look at our case study here.